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How Mama Sparked a Mission: A Founder’s Story




I can still picture it: the sound of keys at the door, signalling that Mama was home. My brother and I would be playing in the living room, but the moment I heard that familiar jingle, I’d abandon whatever game I was engrossed in. I’d rush to the hallway, standing ready to catch a glimpse of her. As the door creaked open, sunlight spilled in, framing her like a beacon. There she was my superwoman. Mama would stand there, arms full of what seemed like endless bags, carrying groceries as though they were no burden at all. I’d try to help her, but with that smile of hers, she’d sweep past me, bags in tow, straight to the kitchen.

Years passed, and gradually, the bags seemed to grow heavier. My superwoman’s strength didn’t fade all at once, but little by little. Instead of carrying all those bags, she switched to using a shopping trolley. I’d see her walk with it, braving the rain and the snow, still fiercely independent, but it broke my heart to see her struggle. I knew I had to do something to make life easier for her and for others like her. That’s where Oyaah was born.

Oyaah isn’t just a business; it’s a mission inspired by Mama and the many unsung heroes who have given us so much. At Oyaah, we’re committed to supporting our elders and ensuring they have access to the foods they need and love, from the comforts of their home. With just a click, they can order groceries that are hand picked, high quality, and delivered to their door. We understand that technology can feel overwhelming, so we’re developing an Oyaah app to make grocery shopping even easier an app that’s user friendly, intuitive, and accessible for everyone, especially seniors.

But Oyaah isn’t just for my mother. It’s for your mother, your father, your uncle, your aunty, or anyone who’s ever braved the elements for the ones they love. By choosing Oyaah, you’re choosing to support a community centered initiative that respects, honuors, and uplifts our elders. We’re here to simplify their lives and, in some small way, to give back the strength they’ve shown us.

Thank you for helping us make this vision a reality, one delivery at a time.

In faith and community,
Oyaah

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